Home Is Where Our Story Begins: NSG and Afro B Invest Back Home
What makes a house a home? A house is made of bricks and beams, a home is made of hopes and dreams. The East London rap collective, NSG and British DJ, singer and songwriter Afro B continue to manifest this statement with their latest investments in Africa.
The London based group; OGD, Kruddz, Mxjib, Papi Abz, Dope and Mojo recently took their hopes and dreams back to Ghana with the launch of ‘Area Bar’ late last year. Located in the party central of Ghana – Osu Accra, the sextet reveals the importance of giving back to the people, their background and where they’re from was the reason behind this revolutionary idea. According to Kruddz “we have to go back to re-charge energies and powers” (source: Pausemag).
NSG via Pause Magazine
Image via Redbull (website)
Similarly, in January we found out how Ross-Emmanuel Bayeto better known as Afro B continued to plant seeds in Ivory Coast, by building his first property. In an Instagram post, the British-Ivorian musician shared the importance of investing back home whilst standing in front of his latest development. The post was titled ‘Build back home, property 1 nearly finished’ (source: afrob__)
Overall, there seems to be a renaissance amongst black people and those of African descent to invest and settle in Africa. According to statistics, by 2050 Africa’s population is predicted to double, the population is growing at a rate faster than any other continent in the world (source: borgenproject). What’s more, the continent is growing so quickly that by halfway through this century, it will be home to one billion children. By 2050, two in every five children in the world will be born in Africa (source: Weforum). The idea of a young population is extremely promising as it breeds the grounds for economic prosperity.
For a long time, Africa has been depicted as the world's “back garden” – an unorganised shed if you will. It has all the tools you need however nobody bothers to organise the chaos. “Africa fed the world, but the world eats without Africa” – Dr. E Obiri Addo. Investing in Africa levels the playing field. For a continent which continues to pour into the rest of the world – it is only fair that the motherland enjoys the fruits of her labour. It’s time for Africa to eat. Additionally, these investments will dispel all the horrible stereotypes about Africa and give us the opportunity to rewrite our story.
A young population screams opportunity, statements such as “the youth is the hope of our future” has never been truer because when you’re young, the sky's the limit, imagination runs wild leaving you full of hopes and dreams. Moreover, the resilience which comes with being young can bring about huge amounts of change to old ideas and practices.
Investing in Africa is a chance to secure the future as Tom Mann states “the future of the world belongs to the youth of the world, and it is from the youth and not from the old that the fire of life will warm and enlighten the world”. As young artists such as NSG and Afro B begin to pave the way, this could open more doors for ownership and bring wealth back to the continent thus strengthening the African identity. NSG pride themselves in being the “littest” by bringing the London vibes home they’re indirectly changing the face of Africa.
A home is what you make it, by providing resources needed for a home to thrive it can become a place where you celebrate the good times and forget about the bad. A place where memories roam forever and where love resides. A home is coming back to the place you love and never forget (Source: Meaningofhome).